Speaker summary
86%2 analyzed articles/videos309 analyzed words
BS Summary: These BMW results contain 9 faulty reasoning types, including Overconfidence Bias, Attempt to Sell a Product or Service, and Representativeness Heuristic, with Halo Effect as the most egregious example at 23% saturation with 71 hits. Analysis detected 331 faulty-reasoning hits from 309 analyzed words across 2 articles, generating a BS Score of 11.9% and a BS Rank of 18% (37,368 of 45,128 speakers). This BMW is better (less manipulative) than 82.80% of the peer group.
BMW
Speaker ranking list
PercentileSpeakerBS Score
0%Paul Heideman1%
0%The Brookings Institution1%
0%Conor Heffernan1%
0%Gen Jack Keane1%
0%Katy Longshore1%
18%BMW (selected)12%
100%291 Brewhouse100%
100%21 Grams100%
100%2035 Initiative100%
100%1X representative100%
100%1455 Storytelling Arts100%
Speaker details
Total words: 309
Article count: 2
Authors

Ranking context

Position among analyzed speakers

17% percentile
025507510017.2% percentile
11.9% BS Score2 analyzed videos309 analyzed words

Reasoning profile

Selected profile versus the sitewide rate

SpeakerSitewideShared scale 0–50%
0.0%10%20%30%40%50%Framing EffectSitewide 26.9%Speaker 5.8%5.8%Halo EffectSitewide 6.7%Speaker 23.0%23.0%Attempt to Sell a Product…Sitewide 0.5%Speaker 15.5%15.5%Representativeness Heuris…Sitewide 1.9%Speaker 15.2%15.2%Overconfidence BiasSitewide 4.6%Speaker 16.5%16.5%Sunk Cost EffectSitewide 0.3%Speaker 10.0%10.0%Self-Serving BiasSitewide 3.7%Speaker 7.8%7.8%Availability HeuristicSitewide 9.1%Speaker 7.8%7.8%Optimism BiasSitewide 6.0%Speaker 5.5%5.5%

Sitewide departure map

Above the diagonal means this profile uses the pattern more often

0.0%0.0%10%10%20%20%30%30%40%40%50%50%Framing Effect: Speaker 5.8%, sitewide 26.9%Halo Effect: Speaker 23.0%, sitewide 6.7%Overconfidence Bias: Speaker 16.5%, sitewide 4.6%Attempt to Sell a Product or Service: Speaker 15.5%, sitewide 0.5%Representativeness Heuristic: Speaker 15.2%, sitewide 1.9%Sunk Cost Effect: Speaker 10.0%, sitewide 0.3%Availability Heuristic: Speaker 7.8%, sitewide 9.1%Self-Serving Bias: Speaker 7.8%, sitewide 3.7%Optimism Bias: Speaker 5.5%, sitewide 6.0%Framing EffectSitewide rateSpeaker rate

Analyzed articles and videos