Associated Press100%
Infantino wants to create a Kushner-backed $20B company to run the World Cup 81%
7/29/2026, 4:16:29 PM
BS Summary: This video contains 19 faulty reasoning types, including Negativity Bias, Framing Effect, and Anchoring Bias, with Appeal to Emotion as the most egregious example at 44.9% saturation with 142 hits. Analysis detected 897 faulty-reasoning hits from 316 analyzed words, generating a BS Score of 67.3% and a BS Rank of 81% (4,904 of 25,540 videos). This video is worse (more manipulative) than 80.80% of the video peer group.
Here beside Lake Geneva in Switzerland is the headquarters of European soccer
body UEFA. Inside on Thursday, UEFA is set to host an online meeting of 55 national member federations to react to
a FIFA proposal that has shocked the world of soccer.
FIFA and its president Gianni Infantino want to create a subsidiary running its events and competitions including the crown jewel, the men's World Cup.
A $25 billion operation that will be 20% owned by private investors.
The anchor investor, a New York investment firm created by Joshua Kushner.
The younger brother of US President Donald Trump's son-in-law, Jared Kushner.
Another close tie between FIFA, Infantino, and the wider Trump world.
How to persuade 211 national soccer federations to sell a 20% stake in the not-for-profit governing body they already own.
Infantino has written to the 211 setting a deadline of September the 19th to accept a one-time-only offer of $20 million for each to invest.
If the members accept the wider, bigger picture plan, then they would get $20 million each over the next 4 years instead of $10 million from FIFA.
If FIFA wins, it probably means bigger and more commercialized competitions like the Club World Cup and the World Cup for men and women.
>> And now everyone knows that we have to make the best out of it.
And we have to make the best World Cup ever ever.
>> Squeezing the money, status, and space in the fixture calendar for continental club competitions like Champions Leagues and national team competitions that fund the likes of UEFA and the other continental bodies. It's a huge schism in world soccer.
It could be existential for the continental bodies like UEFA.
Many fans and European governments will be on UEFA's side. The fight back takes shape here on Thursday.
Analysis
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