How Multilevel Marketing Shaped America ^25.6%

RadioWest | KUER - 6/10/2026, 3:19 PM

Hasty Generalization 29.6% - Negativity Bias 15.7% - Appeal to Emotion 15.7%

Multilevel marketing as we know it dates back to the 1940s, with a vitamin company called Nutrilite. If you worked for Nutrilite, you didn’t just sell vitamins — you were supposed to recruit other salespeople to buy your supply of vitamins and sell it for you. They, in turn, could do the same. The pyramid scheme was born. Since then,... more

How America was Shaped by Multilevel Marketing ^63.6%

RadioWest | KUER - 12/16/2025, 7:27 PM

How America was Shaped by Multilevel Marketing Multilevel marketing is something of an American tradition. Journalist Bridget Read tells the story of the money-making schemes that continue to ensnare people today. Multilevel marketing as we know it dates back to the 1940s, with a vitamin company called Nutrilite. If you worked for... more