CNET47%
Here’s How Apple Gets Folks to Pay More for a Folding iPhone - CNET 64%
By Bridget Carey81%
7/24/2026, 5:36:57 AM
BS Summary: This article contains 20 faulty reasoning types, including Post Hoc (False Cause), Optimism Bias, and Anchoring Bias, with Anecdotal as the most egregious example at 37.4% saturation with 95 hits. Analysis detected 587 faulty-reasoning hits from 254 analyzed words, generating a BS Score of 58.7% and a BS Rank of 64% (7,916 of 21,887 articles). This article is worse (more manipulative) than 63.80% of the article peer group.
I’ve been thinking a lot this week about the phone I used before my iPhone.
It was a fantastic little flip feature phone called the LG EnV.
It had a full QWERTY keyboard, a 2-megapixel camera with lens cover and flash, plus it played MP3s and rocked an SD card memory slot.
So when Steve Jobs showed off the first iPhone in 2007, it didn’t impress me when compared with my EnV.
Why would I want to downgrade to fewer features and pay more than three times as much?
History doesn’t always repeat in tech, but it often rhymes.
In this week’s episode of One More Thing, embedded below, I explain how folding phones are giving me that same feeling I had 19 years ago.
Apple’s rumored folding iPhone is said to be a lot like the new Samsung Galaxy Fold 8.
But it won’t likely have as good a camera as my current iPhone 17 Pro Max — and it might cost way more, too.
Pricing will be a big challenge for Apple when it launches a folding phone — and price is a challenge with all folding phones.
But news this week hints that maybe a new device upgrade plan at Apple will ease the pain of switching to a more expensive folding iPhone.
For more One More Thing, subscribe to CNET’s YouTube page to catch Bridget Carey breaking down the latest Apple news and issues every Friday.
Analysis
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