CBC Radio50%
How did Nike lose its grip? 84%
By Paul Haavardsrud0%
5/3/2026, 12:00:00 AM
Topics: Corporate Strategy, Market Competition
BS Summary: This article contains 18 faulty reasoning types, including Framing Effect, Confirmation Bias, and Availability Heuristic, with Biased Writer Voice as the most egregious example at 47.4% saturation with 27 hits. Analysis detected 245 faulty-reasoning hits from 57 analyzed words, generating a BS Score of 76% and a BS Rank of 84% (2,832 of 16,813 articles). This article is worse (more manipulative) than 83.20% of the article peer group.
These days, shoe stores carry all sorts of new and old brands.
From Hoka to On and Adidas to ASICS.
Ha!
Nike used to laugh at that competition.
But not anymore.
We talk to New York Times reporter Kim Bhasin about how Nike slipped, and if it can regain its grip.
Confirmation Bias
35.1%Confirmation Bias
OverallThis article
35.1%AuthorPaul Haavardsrud
4.2%PublicationCBC
2.6%Bar shows this article. Yellow and cyan markers show the selected author and publication averages.
Anchoring Bias
0%Anchoring Bias
OverallThis article
0%AuthorPaul Haavardsrud
15.9%PublicationCBC
0.7%Bar shows this article. Yellow and cyan markers show the selected author and publication averages.
Availability Heuristic
35.1%Availability Heuristic
OverallThis article
35.1%AuthorPaul Haavardsrud
9.3%PublicationCBC
3.2%Bar shows this article. Yellow and cyan markers show the selected author and publication averages.
Representativeness Heuristic
14%Representativeness Heuristic
OverallThis article
14%AuthorPaul Haavardsrud
1.7%PublicationCBC
1.1%Bar shows this article. Yellow and cyan markers show the selected author and publication averages.
Hindsight Bias
12.3%Hindsight Bias
OverallThis article
12.3%AuthorPaul Haavardsrud
3%PublicationCBC
0.9%Bar shows this article. Yellow and cyan markers show the selected author and publication averages.
Overconfidence Bias
0%Overconfidence Bias
OverallThis article
0%AuthorPaul Haavardsrud
1.5%PublicationCBC
1.4%Bar shows this article. Yellow and cyan markers show the selected author and publication averages.
Framing Effect
45.6%Framing Effect
OverallThis article
45.6%AuthorPaul Haavardsrud
46.5%PublicationCBC
4.2%Bar shows this article. Yellow and cyan markers show the selected author and publication averages.
Loss Aversion
0%Loss Aversion
OverallThis article
0%AuthorPaul Haavardsrud
0%PublicationCBC
0.6%Bar shows this article. Yellow and cyan markers show the selected author and publication averages.
Status Quo Bias
0%Status Quo Bias
OverallThis article
0%AuthorPaul Haavardsrud
0%PublicationCBC
0.6%Bar shows this article. Yellow and cyan markers show the selected author and publication averages.
Sunk Cost Effect
0%Sunk Cost Effect
OverallThis article
0%AuthorPaul Haavardsrud
0%PublicationCBC
0.2%Bar shows this article. Yellow and cyan markers show the selected author and publication averages.
Optimism Bias
0%Optimism Bias
OverallThis article
0%AuthorPaul Haavardsrud
10.8%PublicationCBC
4%Bar shows this article. Yellow and cyan markers show the selected author and publication averages.
Pessimism Bias
35.1%Pessimism Bias
OverallThis article
35.1%AuthorPaul Haavardsrud
4.2%PublicationCBC
1.4%Bar shows this article. Yellow and cyan markers show the selected author and publication averages.
Negativity Bias
17.5%Negativity Bias
OverallThis article
17.5%AuthorPaul Haavardsrud
8.3%PublicationCBC
5.7%Bar shows this article. Yellow and cyan markers show the selected author and publication averages.
Self-Serving Bias
0%Self-Serving Bias
OverallThis article
0%AuthorPaul Haavardsrud
0%PublicationCBC
1.2%Bar shows this article. Yellow and cyan markers show the selected author and publication averages.
Fundamental Attribution Error
0%Fundamental Attribution Error
OverallThis article
0%AuthorPaul Haavardsrud
0%PublicationCBC
0.9%Bar shows this article. Yellow and cyan markers show the selected author and publication averages.
Actor-Observer Bias
0%Actor-Observer Bias
OverallThis article
0%AuthorPaul Haavardsrud
0%PublicationCBC
0.2%Bar shows this article. Yellow and cyan markers show the selected author and publication averages.
In-Group Bias
0%In-Group Bias
OverallThis article
0%AuthorPaul Haavardsrud
2.8%PublicationCBC
1.2%Bar shows this article. Yellow and cyan markers show the selected author and publication averages.
Out-Group Homogeneity Bias
0%Out-Group Homogeneity Bias
OverallThis article
0%AuthorPaul Haavardsrud
0%PublicationCBC
0.3%Bar shows this article. Yellow and cyan markers show the selected author and publication averages.
Halo Effect
0%Halo Effect
OverallThis article
0%AuthorPaul Haavardsrud
0%PublicationCBC
3.7%Bar shows this article. Yellow and cyan markers show the selected author and publication averages.
Horn Effect
0%Horn Effect
OverallThis article
0%AuthorPaul Haavardsrud
0%PublicationCBC
0.1%Bar shows this article. Yellow and cyan markers show the selected author and publication averages.
Dunning-Kruger Effect
0%Dunning-Kruger Effect
OverallThis article
0%AuthorPaul Haavardsrud
0%PublicationCBC
0%Bar shows this article. Yellow and cyan markers show the selected author and publication averages.
Recency Bias
26.3%Recency Bias
OverallThis article
26.3%AuthorPaul Haavardsrud
3.2%PublicationCBC
1.2%Bar shows this article. Yellow and cyan markers show the selected author and publication averages.
Primacy Effect
0%Primacy Effect
OverallThis article
0%AuthorPaul Haavardsrud
0%PublicationCBC
0.4%Bar shows this article. Yellow and cyan markers show the selected author and publication averages.
Blind-Spot Bias
0%Blind-Spot Bias
OverallThis article
0%AuthorPaul Haavardsrud
0%PublicationCBC
0%Bar shows this article. Yellow and cyan markers show the selected author and publication averages.
Ad Hominem
0%Ad Hominem
OverallThis article
0%AuthorPaul Haavardsrud
0%PublicationCBC
0.4%Bar shows this article. Yellow and cyan markers show the selected author and publication averages.
Straw Man
0%Straw Man
OverallThis article
0%AuthorPaul Haavardsrud
0%PublicationCBC
0.2%Bar shows this article. Yellow and cyan markers show the selected author and publication averages.
Appeal to Authority
35.1%Appeal to Authority
OverallThis article
35.1%AuthorPaul Haavardsrud
24.2%PublicationCBC
3.7%Bar shows this article. Yellow and cyan markers show the selected author and publication averages.
False Dilemma
5.3%False Dilemma
OverallThis article
5.3%AuthorPaul Haavardsrud
5.9%PublicationCBC
1.3%Bar shows this article. Yellow and cyan markers show the selected author and publication averages.
Slippery Slope
0%Slippery Slope
OverallThis article
0%AuthorPaul Haavardsrud
0%PublicationCBC
0.4%Bar shows this article. Yellow and cyan markers show the selected author and publication averages.
Circular Reasoning
0%Circular Reasoning
OverallThis article
0%AuthorPaul Haavardsrud
0%PublicationCBC
0.2%Bar shows this article. Yellow and cyan markers show the selected author and publication averages.
Hasty Generalization
21.1%Hasty Generalization
OverallThis article
21.1%AuthorPaul Haavardsrud
8.7%PublicationCBC
4.9%Bar shows this article. Yellow and cyan markers show the selected author and publication averages.
Red Herring
0%Red Herring
OverallThis article
0%AuthorPaul Haavardsrud
0%PublicationCBC
0.2%Bar shows this article. Yellow and cyan markers show the selected author and publication averages.
Bandwagon
0%Bandwagon
OverallThis article
0%AuthorPaul Haavardsrud
2.8%PublicationCBC
0.6%Bar shows this article. Yellow and cyan markers show the selected author and publication averages.
Appeal to Emotion
14%Appeal to Emotion
OverallThis article
14%AuthorPaul Haavardsrud
13.8%PublicationCBC
4.3%Bar shows this article. Yellow and cyan markers show the selected author and publication averages.
Begging the Question
0%Begging the Question
OverallThis article
0%AuthorPaul Haavardsrud
1.7%PublicationCBC
0.6%Bar shows this article. Yellow and cyan markers show the selected author and publication averages.
Post Hoc (False Cause)
0%Post Hoc (False Cause)
OverallThis article
0%AuthorPaul Haavardsrud
0%PublicationCBC
2.5%Bar shows this article. Yellow and cyan markers show the selected author and publication averages.
Tu Quoque
0%Tu Quoque
OverallThis article
0%AuthorPaul Haavardsrud
0%PublicationCBC
0%Bar shows this article. Yellow and cyan markers show the selected author and publication averages.
Burden of Proof
35.1%Burden of Proof
OverallThis article
35.1%AuthorPaul Haavardsrud
4.2%PublicationCBC
0.3%Bar shows this article. Yellow and cyan markers show the selected author and publication averages.
Appeal to Nature
0%Appeal to Nature
OverallThis article
0%AuthorPaul Haavardsrud
0%PublicationCBC
0.3%Bar shows this article. Yellow and cyan markers show the selected author and publication averages.
Composition/Division
0%Composition/Division
OverallThis article
0%AuthorPaul Haavardsrud
0%PublicationCBC
0.3%Bar shows this article. Yellow and cyan markers show the selected author and publication averages.
Anecdotal
26.3%Anecdotal
OverallThis article
26.3%AuthorPaul Haavardsrud
5.9%PublicationCBC
3.3%Bar shows this article. Yellow and cyan markers show the selected author and publication averages.
No True Scotsman
0%No True Scotsman
OverallThis article
0%AuthorPaul Haavardsrud
0%PublicationCBC
0.1%Bar shows this article. Yellow and cyan markers show the selected author and publication averages.
Ambiguity (Equivocation)
10.5%Ambiguity (Equivocation)
OverallThis article
10.5%AuthorPaul Haavardsrud
6.6%PublicationCBC
1.6%Bar shows this article. Yellow and cyan markers show the selected author and publication averages.
Gambler’s Fallacy
0%Gambler’s Fallacy
OverallThis article
0%AuthorPaul Haavardsrud
0%PublicationCBC
0%Bar shows this article. Yellow and cyan markers show the selected author and publication averages.
Middle Ground
0%Middle Ground
OverallThis article
0%AuthorPaul Haavardsrud
5.3%PublicationCBC
0.1%Bar shows this article. Yellow and cyan markers show the selected author and publication averages.
Personal Incredulity
0%Personal Incredulity
OverallThis article
0%AuthorPaul Haavardsrud
0%PublicationCBC
0.1%Bar shows this article. Yellow and cyan markers show the selected author and publication averages.
Special Pleading
0%Special Pleading
OverallThis article
0%AuthorPaul Haavardsrud
0%PublicationCBC
0.1%Bar shows this article. Yellow and cyan markers show the selected author and publication averages.
Genetic Fallacy
0%Genetic Fallacy
OverallThis article
0%AuthorPaul Haavardsrud
0%PublicationCBC
0.1%Bar shows this article. Yellow and cyan markers show the selected author and publication averages.
Unattributed Quote
12.3%Unattributed Quote
OverallThis article
12.3%AuthorPaul Haavardsrud
1.5%PublicationCBC
1.1%Bar shows this article. Yellow and cyan markers show the selected author and publication averages.
Quote-first Misdirection
1.8%Quote-first Misdirection
OverallThis article
1.8%AuthorPaul Haavardsrud
5.9%PublicationCBC
0.8%Bar shows this article. Yellow and cyan markers show the selected author and publication averages.
Biased Writer Voice
47.4%Biased Writer Voice
OverallThis article
47.4%AuthorPaul Haavardsrud
40.6%PublicationCBC
4.9%Bar shows this article. Yellow and cyan markers show the selected author and publication averages.
Indoctrination
0%Indoctrination
OverallThis article
0%AuthorPaul Haavardsrud
2.8%PublicationCBC
2.4%Bar shows this article. Yellow and cyan markers show the selected author and publication averages.
Politically Left Leaning Bias
0%Politically Left Leaning Bias
OverallThis article
0%AuthorPaul Haavardsrud
2.8%PublicationCBC
0.4%Bar shows this article. Yellow and cyan markers show the selected author and publication averages.
Politically Right Leaning Bias
0%Politically Right Leaning Bias
OverallThis article
0%AuthorPaul Haavardsrud
0%PublicationCBC
0.1%Bar shows this article. Yellow and cyan markers show the selected author and publication averages.
Attempt to Sell a Product or Service
0%Attempt to Sell a Product or Service
OverallThis article
0%AuthorPaul Haavardsrud
5.3%PublicationCBC
1.7%Bar shows this article. Yellow and cyan markers show the selected author and publication averages.
57 words analyzed.
Analysis
Hover over highlighted words in the article to view the associated bias or fallacy analysis.